Applied AI
FROM AI CURIOSITY
TO CAPABILITY.
IN 90 DAYS.
Most Australian AI programs stall between the vendor pitch and the first useful output. We ship it. Copilot across your M365 tenant. Custom agents in Azure. Governance, adoption and measurement — all in one engagement, all inside a quarter.
5× MICROSOFT MVP
Our AI lead Daniel Brown has been recognised as a Microsoft Most Valuable Professional five consecutive years running — top-tier community credential in Copilot and M365.
AGENTIC AI ARCHITECT
Daniel holds the Microsoft Certified Agentic AI Business Solutions Architect credential — among the first in Australia to be certified on Copilot Studio agent architecture.
COMMUNITY LEAD
Daniel runs the Adelaide Microsoft 365 & Copilot User Group — the conversations other AU consultants pay to attend, Frontrow clients are wired into directly.
The invisible tax
Your leadership team is paying for the work that shouldn't be on their desk.
Hours consolidating reports. Decisions delayed waiting for analysis. Manual compliance checking. Rewriting the same briefing in three different formats for three different stakeholders. Forecasting in spreadsheets at midnight.
None of this is strategy. None of it is judgement. It's the invisible tax — and in most Australian businesses, it's the reason senior people can't do the work they were hired to do.
AI, deployed properly, is the first tool in a generation that directly removes this tax. That's what Applied AI means to us.
How we think about it
Four principles that decide every engagement.
- 01
It's a capacity issue, not a capability one
Your team has the expertise. They just don't have the hours. AI is the first tool in a generation that directly addresses capacity — not by replacing people, but by giving them back their day.
- 02
Augmentation, not replacement
Every AI engagement we run is built around making senior decision-makers more effective. We don't start with headcount. We start with the work that shouldn't be on your leadership team's plate in the first place.
- 03
90 days from curiosity to capability
Multi-year AI transformation programs fail. We ship useful capability inside 90 days — real workflows, real measurement, real adoption — and expand from proof, not promises.
- 04
Governance before GPT
Copilot isn't a pilot. It's an enterprise tool with access to your data. We configure identity, permissions, data loss prevention and audit logging before anyone types a prompt.
The AI maturity journey
Five stages. Most Australian businesses are stuck between two and three.
Copilot licences don't make you an AI-enabled business. This is the arc we walk clients through — from curiosity on the side to AI as a core operating capability.
- 01
Aware
Individuals experiment with ChatGPT on the side. No governance, no strategy. Curiosity without structure.
- 02
Assisted
Copilot licences are live. Staff use it for drafting, summarising and meetings. Productivity lifts at the individual level.
- 03
Structured
Information architecture cleaned up. Permissions fixed. AI use cases tied to business outcomes. Repeatable value.
- 04
Integrated
AI becomes a decision copilot inside core systems. Data-grounded answers inform strategy, not just drafts.
- 05
Operational Intelligence
Agentic workflows, scenario modelling at scale, automated governance. A regional team operating at enterprise scale.
Real-world AI, in production
Not demos. Workflows our team has shipped.
Patterns we've deployed across sales, compliance, policy and board operations. Grounded on client data, permission-aware, and built to survive contact with real users.
AI Sales & Operations Intelligence
A decision assistant grounded in live sales data. BDMs interrogate performance conversationally — no data scientist required. Retrieval architecture that kills hallucination.
Policy Intelligence Agent
Natural-language access to internal policy. Role-based security, grounded on your governance documents. Answers that cite the exact clause.
Regulation-Aware Policy Updater
Tracks legislative change and drafts structured policy updates automatically. Compliance teams move from chasing rules to approving edits.
Intelligent Reporting Agents
Consolidates multi-source data into executive-ready narrative. Monthly reporting cycle compressed from a week to an afternoon.
Virtual Advisory Board
A multi-agent simulation for board-level decisions. Stress-test strategic options before the real meeting, grounded on your own data.
Ways to engage
Three starting points. Pick the one that matches where you are.
AI Readiness Assessment
Score your organisation across data, governance, workflow, adoption and capacity. Walk away with a 90-day plan you can take to the board — and a number on what's at stake.
Run the assessment →Copilot deployment, done properly
Identity, permissions, data readiness, sensitivity labels, adoption playbooks, licence modelling. We stand up Copilot without leaking data — and measure the hours it returns.
Scope a Copilot rollout →Agentic AI for the back-office grind
Azure AI, RAG, agents and custom workflows built on your data. The kind of thing that takes a 3-hour report and turns it into a 10-minute review.
Talk to an engineer →Who runs your AI engagement
You get the MVP who earned the credential.
Microsoft awards the MVP title to roughly the top 0.1% of the global Microsoft community — measured on contribution to the product, not on sales. Your AI lead has held it five years running. That's not a Frontrow marketing line; it's a Microsoft one.
AI Lead
Daniel Brown
5× Microsoft MVP · Microsoft Certified Agentic AI Business Solutions Architect
Daniel has spent a decade in the Microsoft ecosystem. He writes, speaks and trains on Copilot and Copilot Studio, runs the Adelaide Microsoft 365 & Copilot User Group, and holds one of the first Microsoft Agentic AI architect credentials issued in Australia.
What that means in an engagement: when a Copilot rollout hits the inevitable edge case — an ASR rule blocking a macro, a sensitivity label misfiring, an agent grounding on the wrong SharePoint site — you're not waiting two weeks for Microsoft support to respond. You're asking the person Microsoft support sometimes asks.
- Speaks at Microsoft AI Tour, MVP Summit, Copilot community events
- Runs the Adelaide M365 & Copilot User Group (open to Frontrow clients)
- Published playbooks on Copilot permissions, Purview labels and Agentic AI governance
Modern Work Lead
Simon Aspinall
Leads SharePoint, Teams, Intune and Copilot delivery across Frontrow engagements. Runs the hands-on end of Copilot data readiness — the part most partners skip and blame on the client later.
Managing Director
Graeme Lodge
Twenty-five years building businesses on the Microsoft stack. Keeps the engagement honest — the scope, the price, and whether the thing we're about to build is actually the thing you need.
The stack we ship
Microsoft-first, enterprise-grade, Australian-ready.
Frontrow is a Microsoft partner. Every engagement runs on the Microsoft stack you're already licensed for — with the MVP-led depth most partners outsource to a vendor call.
Microsoft Copilot
M365, Sales, Service, Studio
Azure AI Foundry
Model routing, evaluations, safety
Azure OpenAI
GPT-4 class in your tenant, your data
Microsoft Fabric
Data platform that AI can actually use
Copilot Studio
Custom agents across M365
Power Platform
Automate the last mile of AI output
Graph + SharePoint
Grounding on real enterprise knowledge
Purview + Entra
Governance, DLP, labels, identity
Book 30 minutes with the AI team.
No slide decks. We'll walk through your current tenant, your data readiness and the three highest-leverage AI moves for your business.